Chief Marketing Officer, DACH

Hands-on and remote. Your patch is Personalvermittlungen and Personalberatungen in Germany, Austria and Switzerland, and you take 30% of the revenue from every new customer in it, from their first invoice.

Write to [email protected]. Two things go in the first message, and they are at the foot of this page.

One patch of nine. Each has its own person and its own page; this one is yours to read. You have it because it was sent to you.

The patch: Personalvermittlungen and Personalberatungen in Germany, Austria and Switzerland, 5 to 100 people.
Days 1 to 90: No salary. You get 30% of the revenue from every new customer, from their first invoice.
Whose customers: The 30% is on new customers from your patch. Every other patch has its own person.
Day 90: We look at the numbers together. If they are there it becomes official: salary and equity, and the 30% rolls into that.
If we part ways: The 30% on every customer you brought in keeps paying for six months. Nothing else is owed either way.
Your time: Everyone here has other income and puts in their own time. We expect the same from you. We all go full-time when the pace justifies it.
Budget: Tools only. Marketing spend comes out of revenue, so the first ninety days run on channels that cost time.
The team: There is no marketing team to inherit. You build the machine yourself.
Location: Remote. CET.

1What we sell

SignalsAPI watches hiring activity in real time.

A Personalberatung tells us which companies it wants as clients and which positions it fills. When one of those companies posts one, the consultant has it in their inbox, CRM or outbound tool, with the hiring manager attached, and pitches while the position is still fresh, manually or automatically.

Permanent placement or contracting, any sector where the client advertises the position. The trigger is the Stellenanzeige going up, which is why the desks it does not serve are the ones whose orders never appear as one.

2Proof

This is already selling, and you would be joining customers rather than a deck.

2023: Selling since
20: Customers: ten on retainer plus success fees, ten more since it became SaaS
23%: Of first-demo attendees become paying customers
1M+: Hiring signals a month, filtered to each client's criteria

The region is already running. DACH is one of the seven regions already tracked, so coverage in this patch is live.

The integrations exist. The major CRMs, the main outbound platforms, and company and contact data providers.

Nobody owns this globally. Competitors are small and single-country; we run in every market. Bootstrapped, no outside money, and not raising.

3The job

Conversion is not the problem. Reach is.

Cold outreach, free demos, free setup with billing that starts once results show: all of it converts. What we do not have is a repeatable, scalable way to bring new customers in. That is the job.

What it comes down to. Get SignalsAPI in front of the people who have a reason to care, and get them to the free stuff: a demo, ten free signals, a free setup. From there our numbers take over.

The number we watch is firms in the profile below who book a demo or claim their free signals. We set the 90-day target with you in week one, rather than handing you one now.

4Who has a reason to care

Owners and Geschäftsführer at Personalvermittlungen and Personalberatungen of 5 to 100 people.

In Germany, Austria and Switzerland. The ones doing Akquise, not the ones living off exclusive mandates from three old clients.

Not Zeitarbeit. Those orders come by phone, not through a Stellenanzeige, so the signal we sell has nothing to tell them. Ruling them out is most of the targeting.

5Whether this is you

Native-level German, and someone who already knows how Personalberater think and how they win mandates.

You have done Akquise in a Personalberatung, owned one, or sold to their owners.
You know BDU and GVP, and where Personalberater meet.
You know who they read on XING and LinkedIn.

We will not tell you where their attention is. You should already know. That is the whole reason the patch is a person rather than a campaign.

What disqualifies you is needing a salary from us in the first ninety days. Nothing here pays until a customer does, which is survivable only because something else covers your overhead.

How to apply

Confirm the terms, then answer one question.

The terms. Confirm the ones at the top of this page work for you, as written.
The question. How would you get the attention of the Personalberater who have a reason to care about SignalsAPI, and how far does that scale in the first ninety days?

A few lines is plenty, and no CV is needed for the first reply. If what you have is a question rather than an answer, send that.

Write to [email protected] so the thread stays in one place.